How to use WhatsApp for marketing, sales & customer service
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Messaging apps like WhatsApp & Co. are more than just customer service channels!
Consultancy, marketing, sales and service via WhatsApp – the use of messenger apps along the customer journey is already a reality today in africa and around the world.
With advantages like synchronous and asynchronous responses, multi media support, automation possibilites, and much more, WhatsApp offer convincing benefits for both companies and customers.
- What is Conversational Commerce and for whom is it suitable?
- Overview of the WhatsApp ecosystem
- What you need to know about WhatsApp’s new business messages
- Why chatbots don’t sell products
- How automation still helps you
- What technical set-up and interaction you need
- Successful examples from the real practice from africa