Customer Service with Messaging Apps

Professional, data-protection-compliant customer communication via WhatsApp? The WhatsApp Business API – rolled out in August 2018 – makes this possible for enterprise companies.

Consumers today are fully saturated with different brand and service options – and this means that most businesses are constantly looking for a way to improve their connection with their [...]

Messenger customer service: there’s so much that can go wrong in customer service. In order for your customer service over messaging apps and direct chats to be as successful as possible, we’ve [...]

Messenger Marketing Trends: How will messaging communication develop this year? What kind of innovations can we expect, what should companies pay attention to if they want to offer professional [...]

How do organizations and institutions such as the Federal Employment Agency in Germany, the Bavarian Broadcasting or the Fraunhofer Society use chat services to present their projects and stories [...]

Is there an alternative to WhatsApp newsletters? WhatsApp is the most popular messenger service globally and companies have successfully been using WhatsApp to send messaging app newsletters for [...]

Messaging Apps as a Customer Service Platform: what has widely been suspected has finally been confirmed. The results of a survey conducted by BT and Cisco involving 5,000 participants from over [...]

What is conversational marketing and what role do messaging apps like WhatsApp play in this new trend? The future of communication lies in pull communication, not in pure push communication. [...]

Professional, data-protection-compliant customer communication via WhatsApp? The WhatsApp Business API – rolled out in August 2018 – makes this possible for enterprise companies.

Data Protection and WhatsApp for companies? GDPR and professional messenger communication? We explain how to offer customer service via WhatsApp in a secure way. In the beginning of November we [...]

Today, we are proud to announce a new, exciting way to communicate with your customers via messaging apps – the MessengerPeople API.

From private banks, to credit unions, savings banks to online banks – everyone claims that the customer is the center of their attention.

Many car dealerships and auto shops offer customer information digitally – but their service is usually analog. If the employees do happen to use messaging apps in customer service, [...]

Brick and mortar retailers, from drugstore chains to large department stores, currently face two decisive challenges. First, e-commerce is growing steadily, making it easy for customers to shop [...]

Competition in the industrial export sector is constantly increasing: factors like global interconnection, high production costs and a shortage of qualified personnel can create pressure on [...]

Notifications are (typically fee-based) push messages sent over WhatsApp Business API – they are the perfect complement to the free customer care chat. However, WhatsApp notifications are [...]

Although many consumers still opt to use travel agencies for personal consultation during travel booking, the growing number of digital offers and travel comparison sites raise the competition.

Everyone needs energy, but there are numerous energy suppliers on the market in the meantime. Competition between municipal utilities, large energy groups, and start-ups is strong, and online [...]

How can e-commerce companies make sure they stay ahead of the competition? One way is to offer exceptional customer service. We provide you with four concrete examples and a few ideas to [...]

1:1 customer service, now made easier and more convenient with messaging apps. For both customers and employees in the insurance industry, this modern, effective communication channel has a [...]

Radio is an industry that can see huge benefits by using messaging apps to engage customers, capitalizing on two important trends for today’s customer experience: convenience and personalization. [...]

Our Customer Service: Why Messaging Apps Are #1 series explores how messaging app customer service performs when compared to e-mail, telephone, social media, etc. But what about other [...]

Companies are using messaging apps like WhatsApp, Facebook Messenger, iMessage, Viber and Telegram more and mroe for customer communication. But how can you measure the success of messaging app [...]

Our Customer Service: Why Messaging Apps Are #1 series explores how messaging apps stack up against other customer service channels such as e-mail, telephone, live chat, etc. Today’s topic [...]

This is the very first post on our new engineering blog, and I’m very excited for what we’re going to write about here. On this blog, we will provide meaningful, concise and technical information [...]

Our Customer Service: The Rise of Messaging Apps series will delve deeper into the possibilities that messaging app customer service offers. In four installments, we’ll analyze the advantages of [...]

Our Customer Service: The Rise of Messaging Apps series will delve deeper into the possibilities that messaging app customer service offers. In three installments, we’ll analyze the advantages of [...]

Consumers today are fully saturated with different brand and service options – and this means that most businesses are constantly looking for a way to improve their connection with their [...]

Since August 2018, selected verified partners and companies have been given access to the official WhatsApp Business API. The business solution offers a variety of innovative usage scenarios for [...]

The WhatsApp Business API offers companies a multitude of usage possibilities for communication with clients. There are a few things you should keep in mind to really take advantage of the full [...]

Messenger communication is getting more and more popular. Messaging apps like WhatsApp or Facebook Messenger are gaining relevance and attention as a channel for customer communication, in [...]

Customer service and WhatsApp – this is the current trend for companies and customers alike! Customers want answers to their questions, and they want them fast. In our fast-moving [...]

With January coming to a close, it’s a good time to look back at customer care predictions from the last months of 2018 and gather stock of which customer service trends are expected to [...]

Customer service and WhatsApp – we’ve written a lot about how and why companies should start offering customer communication via messaging apps. A great example of an industry that [...]

Surprising but true: within three years, the number of people who use messaging app customer service to contact businesses has risen to more than 10,000,000. This is one of the many new [...]

The fashion industry is driven by quickly-changing trends — but one of the latest trends has nothing to do with color or cut, but instead with communication. Chat-based commerce is growing: [...]

Messenger customer service: there’s so much that can go wrong in customer service. In order for your customer service over messaging apps and direct chats to be as successful as possible, we’ve [...]

WhatsApp customer service? Happy customers are more important now than ever before. Despite this, many companies are still hard to get in touch with, or simply have inadequate customer service. [...]

With the new WhatsApp Business API, WhatsApp now also offers bigger companies the opportunity to contact their customers directly over WhatsApp. WhatsApp still doesn’t support advertising, but it [...]

Customer service & automotive industry: What do the automotive industry and messengers like WhatsApp have to do with each other? The answer lies in two particular factors that have been [...]

The Messenger is one of the biggest topics for Facebook the next years. Over the past few months the Messenger has been updated regularly and new features have been added. The usage of Facebook [...]

WhatsApp and other messenger apps are becoming increasingly more important as digitalization changes the way people communicate.  Most of us are interconnected and constantly online – especially [...]

Many bank customers have similar questions that can easily be answered by pre-defined responses. Especially on mobile devices, it is inconvenient to read through FAQ pages and to study [...]

Pizza Hut is currently on the (pizza) cutting edge in terms of marketing tools. The company did not only develop the first ever cinemagraph TV ad, a new image/video technology where a mostly [...]