We know Conversational Commerce from language assistants like Alexa or Siri. But the written word also counts as conversational. Messaging apps like WhatsApp and co are more than just customer [...]
Despite the end of messenger newsletters on WhatsApp, push communication continues to be a high priority for companies. There are attractive and effective messaging app alternatives. In this [...]
Messenger Marketing? Conversational Marketing? The use of many messaging apps – especially WhatsApp, has recently shifted from marketing to customer service. However, there are still [...]
Strong conversion thanks to customer communication: the end of the WhatsApp newsletter marks the beginning of “the truly sustainable and profitable phase of messenger marketing via WhatsApp [...]
How do organizations and institutions such as the Federal Employment Agency in Germany, the Bavarian Broadcasting or the Fraunhofer Society use chat services to present their projects and stories [...]
WhatsApp offers compelling solutions for enterprises. WhatsApp distinguishes between “WhatsApp for Business” and “WhatsApp Business API”. While “WhatsApp for [...]
Martechseries – September 27th, 2019 | Communication via WhatsApp is more popular than ever. Martechseries reports how Digital Marketers can put this messaging platform at the front of [...]
Strong conversion thanks to customer communication: the end of the WhatsApp newsletter marks the beginning of “the truly sustainable and profitable phase of messenger marketing via WhatsApp [...]
Since launching in August 2018, enterprise companies are using the WhatsApp Business API to offer customers professional support and communication on the popular messaging platform. As a WhatsApp [...]
For the first time, the market leader for professional messenger communication offers an inside look into over three years of experience with 1,600+ customers and nine billion data sources. [...]
