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    Archiv

    Monthly Archive for: "December, 2018"
    Home » Archives for December 2018
     Business of Apps: “Business use of messenger apps for customer service on the rise”
    By Madeleine Steup
    In Press Review
    Posted December 18, 2018

    Business of Apps: “Business use of messenger apps for customer service on the rise”

    Business of Apps – December 18th, 2018 | The MessengerPeople Study gathered data from more than 1,600 customers using messaging apps for marketing and customer service. Business of Apps [...]

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     Customer Service and WhatsApp: 7 Push Notification Cases for Insurance Companies
    By Madeleine Steup
    In Messenger Newsletter
    Posted December 18, 2018

    Customer Service and WhatsApp: 7 Push Notification Cases for Insurance Companies

    Customer service and WhatsApp – the data from the MessengerPeople Study 2018 have made it more clear than ever that customers deliberately choosing to communicate with businesses via [...]

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     4 million Singaporeans say WhatsApp is their most-used app
    By Madeleine Steup
    In News
    Posted December 17, 2018

    4 million Singaporeans say WhatsApp is their most-used app

    Of Singapore’s 5.75 million population, 4 million mobile users say that WhatsApp is their most-used app. We know that WhatsApp is the world’s leading messaging app, and have already taken a deep [...]

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     Customer Service and WhatsApp: 7 Transport Cases ft. 1:1 Chat, Chatbots, and more
    By Madeleine Steup
    In Messenger Communication
    Posted December 14, 2018

    Customer Service and WhatsApp: 7 Transport Cases ft. 1:1 Chat, Chatbots, and more

    Customer service and WhatsApp – we’ve written a lot about how and why companies should start offering customer communication via messaging apps. A great example of an industry that [...]

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     Messenger Communication: 7 Hacks for Successful Content Marketing on WhatsApp & Co.
    By Madeleine Steup
    In News
    Posted December 13, 2018

    Messenger Communication: 7 Hacks for Successful Content Marketing on WhatsApp & Co.

    Messenger communication is more popular than ever. Messaging apps like WhatsApp & Co. are now leading channels for content marketing, with KPIs that leave e-mail marketing and traditional ad [...]

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     Mobile Marketing Magazine: “MessengerPeople Study 2018 Reports an Increase in Messenger Services Used By Businesses”
    By Madeleine Steup
    In Press Review
    Posted December 13, 2018

    Mobile Marketing Magazine: “MessengerPeople Study 2018 Reports an Increase in Messenger Services Used By Businesses”

    Mobile Marketing Magazine – December 11th, 2018 | Following the MessengerPeople Study 2018, a representative report made in cooperation with German research institution YouGov, Mobile [...]

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    By Katharina Kremming
    In Press Releases
    Posted December 6, 2018

    MessengerPeople Study 2018: 10 million people already communicate with businesses using messenger services

    For the first time, the market leader for professional messenger communication offers an inside look into over three years of experience with 1,600+ customers and nine billion data sources. [...]

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     10 million people contact businesses via messaging app customer service!
    By Madeleine Steup
    In Messenger Communication
    Posted December 6, 2018

    10 million people contact businesses via messaging app customer service!

    Surprising but true: within three years, the number of people who use messaging app customer service to contact businesses has risen to more than 10,000,000. This is one of the many new [...]

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     Direct Communication via WhatsApp: Leeds Rhinos in Interview
    By Madeleine Steup
    In Success Stories
    Posted December 3, 2018

    Direct Communication via WhatsApp: Leeds Rhinos in Interview

    Last week we sat down with the Norwich City Football Club to talk about how they used messaging apps for fan communication– this week, we’re on to rugby with Leeds Rhinos and their new [...]

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